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ArisHost: CGI Authoring
ArisHost has taken another major step! In line with its recently made-available Web Design Services,
the enhanced domain registration company is now also offering the services of its professional Programming
Team. The team has decades of experience in widely-used languages and interfaces, such as CGI, PERL, PHP,
and C++, as well as high-level expertise in creating and interfacing with most relational databases. Their
services are available at an affordable flat rate of $10/hour.
An ArisHost official is asked about the recent blitz of professional service offerings by the company, to
which he responded: "Don't be surprised that ArisHost is spreading its wings. We call ourselves an enhanced
registration company and we mean it. We will always try to offer more and more services and options to our
clients. The CGI Authoring Service is the next level, but there is more to come."
Guess this isn't the last of the blitz! That's great news!
Women online are proving to be a formidable marketing group that has forced e-businesses to take a second look
and even revise their often-biased approach toward content for, and sales to, women. In recent Internet demographic
researches, women no longer qualify as one big niche market. Rather, its diversity has become apparent, especially
with the growth of its online population. Coupled with their increasing purchase power and greater control of family
finances, dotcoms can no longer afford to ignore the women markets.
From a mere 24% and 46% in 1995 and 1998 respectively, the number has increased to 51.7% of the total active Internet
users in the US. The majority of these users are new to the Internet, with less than three years of online experience.
Yet, they are more likely to become regular users than men within two years. Surveys show that around 60% click on banner
advertisements, while 34% actually go back to advertiser websites and 78% research product information. Women use the net
primarily to simplify daily life, usually regarding topics such as career, relationships, upkeep, and learning. An example
would be the marked preference to visits malls less often and shop online instead.
Market focus becomes necessary as the gamut of women online is defined by extremes, where increased use has been observed from
the early teens to the post-midlife age brackets. There is a 125% growth in the number of users in the 12 to 17 year-old bracket;
while the 35 to 54 bracket is also rapidly increasing its clout. It seems close to impossible to target both--to jumble together
teen fashion, music and television with topics on family, health and genealogy. Experts have suggested, time and again, to deeper
target different issues and concerns of this very diverse market.
References:
Web demographics changing
By Brock N. Meeks, MSNBC
April 30, 1998
www.zdnet.com
NUA: The World's Leading Resource for Internet Trends and Statistics
www.nua.ie
Women Maintain Lead in Internet Use
By Michael Pastore
cyberatlas.internet.com
Women Outpace Men Online In Number And Growth Rate
By Michael Pastore
Wilsonweb.com is supposed to be a marketing and e-commerce website but
comes off more as a vanity website for Dr. Ralph Wilson. The site offers
practically anything you ever want to know about Dr. Wilson, the personality--his
e-business, his commercial books, and his consultancy services. To its credit, the
site does contain several helpful articles, such as "27 Ways to Promote Your Website"
and "5 Mutable Laws of Web Marketing." The articles are written in a tongue-in-cheek
fashion that provides for an amusing read. One gets to learn a few tidbits here and there.
Navigating one's way into these articles may prove to be a problem though, as the site is
cluttered. It's hard to figure out where to start. There's a membership option that promises
more articles and perks, but the confusion in the main page doesn't entice one much into bothering.
Our Site!
The ArisHost site of the week:
www.wtcenter.net
Wtcenter.net went up shortly after the tragedy of September 11, 2001, when four commercial flights were
hijacked and crashed in three places, killing thousands of Americans. The website is a memorial to the
victims of that day, as well as an online log of developments and sentiments about democracy's current
struggle. Visit the site to get updates, find out links to news sites and charitable institutions, view
relevant pictures, and voice out feelings and opinions through article submission and the message board.
AH! Relief
Wouldn't we all want to go back to a time when we didn't have much care in the world-when
we could just kick back with self-contented grins on our faces? Oh well… let's just settle for a
couple of jokes and anecdotes.
Subliminal Letters for Parents and College Kids:
Dear Mom & Dad,
$chool i$ really great. I am making lot$ of friend$ and $tudying very hard. With all my $tuff,
I $imply can't think of anything I need, $o if you would like, you can ju$t $end me a card, a$ I
would love to hear from you.
Love,
Your $on.
* * * *
Dear Son,
I kNOw that astroNOmy, ecoNOmics, and oceaNOgraphy are eNOugh to keep even an hoNOr student busy.
Do NOt forget that the pursuit of kNOwledge is a NOble task, and you can never study eNOugh.
Love,
Mom & Dad
* * * *
Subject: Resignation
To whom it may concern:
I am hereby officially tendering my resignation as an adult.
I have decided I would like to accept the responsibilities of a 5 year old again.
I want to go to McDonald's and think that it's a four star restaurant.
I want to sail sticks across a fresh mud puddle and make ripples in a pond with rocks.
I want to think M&Ms are better than money because you can eat them.
I want to lie under a big oak tree and watch the ants march up its trunk.
I want to run a lemonade stand with my friends on a hot summer's day.
I want to think a quarter is worth more than a dollar bill cause it's prettier and weighs more.
I want to go fishing and care more about catching the minnows along the shore than the big bass in the lake.
I want to return to a time when life was simple. When all you knew were colors, multiplication tables, and nursery rhymes. When I didn't know what I know now. When all I knew was to be happy because I was blissfully unaware of all the things that should make me worried.
I want to think the world is fair.
I want to think that everyone is honest and good. I want to believe that anything is possible.
I want to be oblivious to the complexities of life and be overly excited by the little things again.
I don't want my day to consist of computer crashes, mountains of paperwork, depressing news, how to survive more days in the month than there is money in the bank, doctor bills, gossip, illness, and the loss of loved ones.
I want to believe in the power of smiles, hugs, a kind word, truth, dreams, the imagination, Santa, the Tooth Fairy, a kiss that makes a boo-boo go away, making angels in the snow and that my dad and Superman are the strongest people in the world.
So.... Here's my checkbook and my car-keys, my credit cards and the bills too, my 401K statements, my stocks & bonds, my collections, my insurance premiums, my job, my house and the payments too, my e-mail address page, cell phone,
computer, and watch. I am officially resigning from adulthood. And if you want to discuss this with me further, you'll have to catch me first, cause,
"Tag!"...
"You're it!"
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AH - Q
I'm a woman-writer and I have been working on a website for women for a long time. My problem is: I don't get much hits, not even from the women I target as market. Is there anything I can do about this? --- Tanya G.
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