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Volume 3.9 Issue 4

Erratum: ArisHost's extra 50 MB web space is available for only $ 2 a month-not $ 6-as earlier printed. We apologize for the error.

AH! News
ArisHost Updates: Cat's Not Out Of The Bag Yet But

AH! Trends
Using Website Usability

Link Up!
www.usability.gov

Our Site!
The ArisHost site of the week: www.ewokvillage.com

AH! Relief
Another List Off the Web. Enjoy!

Archive
Our Previous Issues




ArisHost NewsAH! News

ArisHost Updates: Cat's Not Out Of The Bag Yet But

Things remain brewing at the ArisHost offices but they're not letting the cat out of the bag yet. "We're not ready to disclose what we have been developing-not yet at least. Let's wait when we've finalized and integrated these systems." The ArisHost executive says this with a grin, as if teasing curiosity and/or excitement. "All I could tell you is that these service upgrades will definitely stir up our clients and the whole team. It's going to be great!"

If the ArisHost website's update page is any indication, then we should be looking forward to a lot of service extras and product developments. The current update page (accessed via www.arishost.com/Updates) announces ArisHost's new Add-on Service Packages and FAQ sections. Add-ons include DNS services, POP and FTP accounts, extra gigabytes of bandwidth and extra web space. Customers can install these services just by visiting the Add-on page in their control panel. The new FAQ sections, on the other hand, are now full-packed with fresh information. Topics include domain name registration, billing, CGI and email. It can be accessed via: http://www.arishost.com/ Support/index_faq.html.

Now that's a load of update news, even without the cat. There is more to expect from ArisHost, and the bag of goodies will be revealed soon!

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ArisHost TrendsAH! Trends

Using Website Usability Recent events have once again spotlighted the awesome power and reach of the World Wide Web. Internet traffic is said to have increased in manifolds. Browsers all seem to point to top news sites like CNN.com, MSNBC.com and BBC.com; and these sites have not always responded accordingly to the sudden deluge of online visitors. The increase in Internet traffic is referred to as the flash crowd, and is actually common in social interest sites when big stories hit. MSNBC.com and CNN.com have temporarily scaled down their homepages in response to the events of the past weeks, using instead, simplified web pages with fewer images. BBC.com, on the other hand, still has too many graphic files, excusing the slow page download with a "slow due to the weight of traffic" posting.

Although the events and circumstances of late are far from normal, these however underscore the incapacities of even the popular and professionally designed websites. The main issue here is website usability-the importance of which cannot be downplayed with or without special events or latest breaking news. Usability is a necessity in website design, and should be well planned for.

Basic to such objective is to have a clear idea why entities and individuals go online in the first place. Designers and web masters should focus on the bottom line, and forgo online 'cool and glamour' -that is, without sacrificing as much creative license as possible. Users and user experience should be the major consideration in web design: they should be able to easily navigate, find information, make a purchase or get help through a website.

The best way to determine website usability is to measure using usability metrics, with major components such as time, error rate and the subjective satisfaction of the user. These translate to the user success rate, which on the average is a low 56%. This number is based on a recent usability study conducted for 20 leading US e-commerce sites. The same study supposes a 79% increase in online sales had these sites adopted the usability guidelines.

Now, although it does not guarantee e-commerce success (a major factor of course is product pricing) nor increased site visits, usability is a prerequisite for both. Surfers need ease in navigation and page download, sufficient information and effective search tools, as well as good images. Jakob Nielsen, the web's recognized usability guru, predicts the demise of 'non-usable' websites in 10 years, saying that users will eventually abandon sites that are hard to use. It's a good idea to start now and adopt research-based usability guidelines (www.usability.gov) --it's a feasible investment of incrementing returns.

Sources:
  Usability Issues in Web Site Design
  www.lboro.ac.uk

  Jakob Nielsen's Alertbox, January 21, 2001:
  Usability Metrics
  www.useit.com

  Jakob Nielsen's Alertbox, February 18, 2001:
  Success Rate: The Simplest Usability Metric
  www.useit.com

  National Cancer Institute
  www.usability.gov

  E-commerce User Experience
  Nielsen Norman Group Report
  www.nngroup.com

  Utility, Usability and Likeability: Dimensions of the Net and Web
  Brian R. Gaines, Mildred L. G. Shaw and Lee Li-Jen Chen
  Knowledge Science Institute
  University of Calgary
  Alberta, Canada T2N 1N4
  ksi.cpsc.ucalgary.ca

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ArisHost LinkUp!Link Up!

http://www.usability.gov/
Usability.gov is a comprehensive resource site that has everything on website usability. It has complete and easy-to-understand information on topics, such as usability basics and methodologies, and how-tos in Server Log analysis. There are several sections on related links-with links to usability sites, accessibility resources, Internet statistics and market research, and newsletters and current publications being especially helpful. The website offers a free 75-paged research-based website usability guideline for those who need expert help in website design and redesign. Usability.gov is a National Cancer Institute site so there are updates about the organization as sidebar. It remains dedicated to usability though, and is actually a great example of a website with perfect usability-you'd know what usability is just by pointing your browsers to www.usability.gov.



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ArisHost LinkUp!Our Site!

The ArisHost site of the week: www.wtcenter.net

Wtcenter.net went up shortly after the tragedy of September 11, 2001, when four commercial flights were hijacked and crashed in three places, killing thousands of Americans. The website is a memorial to the victims of that day, as well as an online log of developments and sentiments about democracy's current struggle. Visit the site to get updates, find out links to news sites and charitable institutions, view relevant pictures, and voice out feelings and opinions through article submission and the message board.

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ArisHost LinkUp!AH! Relief

Another List Off the Web. Enjoy!

Operating System Error Messages

  1. Smash forehead on keyboard to continue.
  2. Enter any 11-digit prime number to continue.
  3. Press any key to continue or any other key to quit.
  4. Close your eyes and press escape three times.
  5. Bad command or file name! Go stand in the corner.
  6. This is a message from God Gates: "Rebooting the world. Please log off."
  7. To "shut down" your system, type "WIN."
  8. BREAKFAST.SYS halted... Cereal port not responding.
  9. File not found. Should I fake it? (Y/N)
  10. Bad or missing mouse. Spank the cat? (Y/N)
  11. Runtime Error 6D at 417A:32CF: Incompetent User.
  12. WinErr 16547: LPT1 not found. Use backup. (PENCIL & PAPER.SYS)
  13. User Error: Replace user
  14. Windows VirusScan 1.0 - "Windows found: Remove it? (Y/N)"
  15. Your hard drive has been scanned and all stolen software titles have been deleted. The police are on the way.


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AH - Q
I'm a woman-writer and I have been working on a website for women for a long time. My problem is: I don't get much hits, not even from the women I target as market. Is there anything I can do about this?

--- Tanya G.
Santa Fe, NM

According to Dr. A:
Just try for focus when you do your content, Tanya. Women go online for several reasons. But for the most part, they look for connection or information. They don't spend as much time online as men, nor do they view as many pages. You have to capture them at first "page views" else they leave your site.

AH- Tips
According to Content Intelligence (www.contentintelligence.com), women now have a majority control of consumer purchasing dollars. They're today's very lucrative market so better start paying attention.

 

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